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Tuning In Blog

Wednesday, October 1, 2014

PR Industry Spotlight: Finance, Business and Consumer

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“The three main elements of public relations are practically as old as society: informing people, persuading people, or integrating people with people.”  – Edward Bernays As the “father of public relations,” Edward Bernays, puts it, communicating effectively with people is the basis of public relations. News about the financial industry and the business sector are READ MORE »

Tuesday, September 30, 2014

New Study Shows That Radio Is a Key Way to Reach Swing Voters

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According to a new national survey from Vox Populi Polling, 81% of swing voters say they listen to AM/FM radio on a regular basis. “As political campaigns shift gears into the final stretch, they will increasingly focus on the all-important swing voters and radio is an extremely effective way to reach and influence them,” said READ MORE »