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Broadcast Resources

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Tuning In Blog

Thursday, April 17, 2014

Set Your Spokesperson at Ease with Our 20-Minute Media Training


Get your spokesperson ready for their radio media tour interviews by setting up a 20-minute media training session with one of our media relations managers working closely on your project. They will prep your spokesperson on what to expect the morning of the radio media tour, and give him or her tips for ensuring reporters READ MORE »

Friday, April 11, 2014

A PR Case Study: Dove Real Beauty Campaign


For decades, the media has portrayed the idea of a “beautiful woman” as something completely fake.  Whether it’s in a magazine or on a commercial, almost every single one of these women have been photo-shopped or modified to some extent; some a lot more extreme than others.  One brand in particular decided to take a READ MORE »

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