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Broadcast Resources

News Generation Video

Tuning In Blog

Wednesday, July 23, 2014

Building Your Career with the Help of Technology: Photosourcing via Social Media


Ever feel frustrated because you can’t find the perfect photo on the Internet to accompany your story or pitch? A recent article on explored brands using Instagram images for more authentic marketing. The article forced me to consider the changing perspective of today’s photography and its application to PR. The days of staged photo READ MORE »

Friday, July 18, 2014

Social Media: Why it Works- Samsung & The World’s Most Famous Selfie


Oh the Oscars, an annual event that not only filmmakers, actors, and fans look forward to; but also companies looking to capitalize on its viewership’s potential impact on advertising success.   During a large-scale event such as this, it is known to be an opportune time for companies to produce memorable ads to be aired during READ MORE »

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