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Broadcast Resources

News Generation Video

Tuning In Blog

Friday, September 30, 2016

Video: Integration of Broadcast & Social Media

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Social media is a huge part of many broadcast outreach campaigns. Reporters need to include a social component to their stories now to catch listeners or viewers online. This video explores how News Generation helps streamline that process for you, by providing all reporters doing interviews or using your sound the appropriate hashtags and handles, engaging READ MORE »

Wednesday, September 21, 2016

Know Your Audience, Understand Your Brand’s Voice, and When to Report ROI

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On Thursday, September 15, PRSA-NCC’s Professional Development committee hosted “Social Media: Staying on Message and on Brand.” Moderated by the Asher Agency’s Mike Fulton, panelists Josh Habursky, Director of Advocacy, Independent Community Bankers of America and Emily Zeigenfuse, Senior Digital Strategist, Hager Sharp, the discussion focused around the changing social media landscape. Habursky and Zeigenfuse READ MORE »