Broadcast Resources

TUNING IN

A blog dedicated to the world of broadcast and public relations

Wednesday, October 29, 2014

WWPR’s Annual Media Roundtable

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Washington Women in Public Relations (WWPR) hosted their Annual Media Roundtable luncheon on Wednesday, October 29 at the American Chemical Society. Moderated by News Generation’s own Susan Matthews Apgood, a sold-out room full of public relations and communications professionals got to hear from D.C. area reporters on topics like pitching preferences, building mutually beneficial relationships and READ MORE »

Tuesday, October 28, 2014

Retrain Your Brain: “Are We Really Effective PR People or Just Busy?”

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“I have so much going on, I just can’t keep up! I have a pitch to write, a news release to send out, media contacts to reach out to and an event to manage. I’m drowning in the mountain of paper on my desk and I have meetings all day!” We’ve all been there. Sometimes READ MORE »

Thursday, October 23, 2014

PR Industry Spotlight: Nonprofit Communications

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Communication efforts in the nonprofit sector are very dynamic. Nonprofit communicators are experts at doing a lot with a little. Despite common battles with budget limitations and short staffing, nonprofit public relations is at the core of maintaining good relationships with donors, legislators, the community and the people they serve. The diverse publics that a READ MORE »

Wednesday, October 22, 2014

Join PRSA-NCC for “Taking it to the Tweets: How Digital Advocacy Will Shape Public Affairs in 2015″

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November 19, 2014 - 8:00am to 10:00am 8:00-8:30am – Networking, Registration, Continental Breakfast 8:30-10:00am – Program & Q&A Want to reach the 114th Congress or the Obama Administration in 2015? Letters to the editor of the local paper, or fly-ins may not be enough to get public policy results. Today, winning public affairs campaigns leverage Vine videos, mobile-friendly READ MORE »