Broadcast Resources

TUNING IN

A blog dedicated to the world of broadcast and public relations

Friday, May 6, 2016

College Athlete Turned Radio Reporter: Network Indiana’s Chelsea Corona

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Texas native Chelsea Corona says she sort of fell into radio. “I was originally a Public Relations major in college, but did an internship at a local radio station and loved it. I really blossomed there.” Now as producer and reporter at Network Indiana & WIBC-FM in Indianapolis, Corona enjoys reporting on local news in the READ MORE »

Wednesday, May 4, 2016

What is the Value of a Podcast?

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Many in our industry have jumped on the podcast bandwagon. With the success of series like Serial on NPR, listening consumers have been riveted by audio content.  While most radio listeners still listen to traditional radio, according to Pew Research, nearly one in five Americans listen to podcasts on a regular basis. And, that number READ MORE »

Tuesday, May 3, 2016

PR Tactics Review: “Live Video as the Latest Tool for PR Professionals”

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In this month’s PR Tactics, Cathy Hackl tells us about the next big thing in social media– live video streaming. Over the past year, live video has grown tremendously across platforms such as Periscope, Blab, YouNow, and even Facebook. With live video, users can broadcast video directly from their mobile devices to major social media READ MORE »

Monday, May 2, 2016

New Changes and Updates to Nielsen’s DMA Rank List in 2016

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Every year, Nielsen updates its list of radio and television DMA rankings for 210 markets across the country. According to a recent article from TV News Check, “39 markets increased their rankings, while 46 markets experienced a drop in their rankings.” While most of changes in the DMA rankings were a move up or down one, READ MORE »

Friday, April 29, 2016

Friends, Food and Spring Festivities: NewsGen’s Open House

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We hosted an open house in our newly-renovated office space. Clients, reporters, friends, and family stopped by to celebrate the start of Spring and to take a tour of our “new” digs. Check out some photos in the slideshow below.