Broadcast Resources

TUNING IN

A blog dedicated to the world of broadcast and public relations

Wednesday, May 25, 2016

Putting the Right Content into a Podcast: The Importance of Knowing Your Listeners

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If you’re like us, chances are you have listened to NPR’s Serial podcast, or other popular podcasts such as This American Life or Freaknomics in the past year. It should be no surprise then, according to Nielsen that podcast consumption is on the rise among adults 18 and over. While it’s becoming more user and budget READ MORE »

Tuesday, May 17, 2016

NewsGen’s Networking Lunch and Panel: “Work Smarter, Not Harder: Get Your Message Heard”

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NewsGen recently hosted a networking luncheon and panel, “Work Smarter, Not Harder: Get Your Message Heard” for our PR colleagues and clients in the D.C. area. Business Wire’s Danny Selnick moderated the panel of Social Driver’s Anthony Shop, Asian Americans Advancing Justice’s Michelle Boykins and our own Jeff Gibbons. Shop started things off by talking READ MORE »

Monday, May 16, 2016

PR Tactics Review: Setting a Trend for Success: Wear ‘New’ With Confidence

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Whether you’re in your first or fifth PR job, you probably remember what it was like to be the new guy at the office. Maybe you stepped back and spent most of your first few weeks observing your new coworkers, or maybe you took a more proactive approach to learning the ropes. In an article READ MORE »

Monday, May 9, 2016

Join PRSA-NCC for How to Win a Thoth Award: The Myth & Facts of the Egyptian God of Communications

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The PRSA-NCC Thoth Award is a coveted prize in the public relations industry, given to those who exhibit excellent public relations campaigns and accomplishments in the D.C. area. Whether your organization is a nonprofit, government agency, a public or private company, submitting an entry is your chance to showcase your most successful campaigns. Join PRSA-NCC’s READ MORE »

Friday, May 6, 2016

College Athlete Turned Radio Reporter: Network Indiana’s Chelsea Corona

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Texas native Chelsea Corona says she sort of fell into radio. “I was originally a Public Relations major in college, but did an internship at a local radio station and loved it. I really blossomed there.” Now as producer and reporter at Network Indiana & WIBC-FM in Indianapolis, Corona enjoys reporting on local news in the READ MORE »