Broadcast Resources

TUNING IN

A blog dedicated to the world of broadcast and public relations

Thursday, May 25, 2017

The PRSA-NCC Blog: Surround Yourself with a Like-Minded Team

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Surround Yourself with a Like-Minded Team, Who Complement Your Weaknesses: A Recap of News Generation’s Panel Putting the right team together is critical to the outcome and success of your project. Whether you’re in-house looking to bring on some additional help, you’re  a PR firm who has won a new client, or a small business READ MORE »

Thursday, April 27, 2017

Behind the Mic: Caitlin Starkey

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Welcome back to the Behind the Mic podcast. In this episode we chat with American Urban Radio Networks‘ Caitlin Starkey. We learn more about Starkey’s radio role model, her advice for moms, and what she’d tell new journalists. Stay tuned for our next episode soon!

Friday, April 14, 2017

New Report on Americans’ Awareness of & Experience with Fake News

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There has been a lot of discussion recently regarding fake news. The term gained steam during the volatile 2016 presidential election. Weber Shandwick, Powell Tate, and KRC Research recently released a report that looks into Americans’ awareness of and experience with fake news. Unfortunately, fake news is a term we have become all too familiar READ MORE »

Thursday, April 13, 2017

Join Us for Lunch & Panel: Developing Your Team & Executing Together

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How Organizations, Firms & Independents Can Work Together Effectively Putting the right team together is critical to the outcome and success of your project. Whether you’re in-house looking to bring on some additional help, you’re a PR firm who has won a new client, or a small business or independent looking to offer more value READ MORE »

Thursday, April 13, 2017

Four Reasons Local Media is More Essential than Ever

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With television news viewership in 2016 up 18% compared to 2015, and news intake on radio jumping from 10.5 billion to 11.5 billion weekly gross minutes, we wanted to take a closer look into a trend that we don’t see going anywhere anytime soon: the increased power of local news. Why are local reporters so READ MORE »