Know Your Company’s Identity

According to a recent article from Public Relations Tactics, “The PR agency world has two types of firms: those that submit numerous RFPs for rapid business growth, and those that “go niche,” only targeting potential clients that align with the agency’s overall...

News Consumption at All-Time High

News consumption was at an all-time high in 2016. Insideradio is reporting that according to Nielsen, Americans watched and listened to a whopping 11.2 billion more minutes of news in 2016 than 2015. Television and radio remained the staples for Americans to get their...

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